AMG Performance Tour 2015
AMG Performance Tour - This event was arranged by Eventum Premo. Dubai Experiential and Events Agency for VIP-tours services. Eventum Premo is a leading event management company operating in Dubai, UAE
AMG Performance Tour 2015
About the project
Start AMG Performance Tour was held April 6-10 An exclusive event was organized for media representatives and Mercedes-Benz Clients The program of the event included both a city test drive on public roads and a test drive on a race track. At the event, guests were able to test more than 20 Mercedes-Benz cars.
Challenge
The project required a clear format, reliable production and a guest experience that supported the client context.
Creative idea
Eventum Premo connected creative direction, space, timing, hospitality and visual moments into one event narrative.
What we did
Creative development, event production planning, supplier coordination, guest journey logic and on-site delivery.
Result
AMG Performance Tour - This event was arranged by Eventum Premo. Dubai Experiential and Events Agency for VIP-tours services. Eventum Premo is a leading event management company operating in Dubai, UAE
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