MERCEDES-BENZ / Fashion Week

Project details

Eventum Premo completed the development of the lounge area for Mercedes-Benz at Mercedes-Benz Fashion Week. The space of the Mercedes-Benz Lounge continued the concept of the previous season, but was supplemented with new details. Spectacular podiums for the new C-Class graced the fall season: an elegant marble podium greeted guests at the entrance to the Exhibition Hall, and a bold and very “fashion” internal podium became the main photo spot for this season.

The most active social media users plunged into the “in-crowd” life of Mercedes-Benz Fashion Week during the backstage tour, which they had won in the Instagram contest.

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