Analytics Readiness
We design and produce brand launches, corporate events, conferences and business experiences across Dubai, MENA, Asia and worldwide.
This internal checklist keeps the staging site ready for analytics connection before production launch. It is not linked from the main navigation.
Analytics plan
TrafficGoogle Analytics 4 or another web analytics system can be added through the theme or a Drupal module.
SearchGoogle Search Console and Bing Webmaster Tools should be connected after robots.txt is opened.
ActionsBrief submits, email clicks, phone clicks, WhatsApp/Telegram clicks and venue/contact interactions should be tracked.
Recommended events
- brief_start and brief_submit
- contact_email_click
- contact_phone_click
- venue_card_open
- portfolio_filter_click
- search_query
- language_switch_click