{"gateway_version":"1.0","source_url":"https://eventum-premo.com/projects/yandex-yazeka-launch","data_url":"https://eventum-premo.com/projects/yandex-yazeka-launch?ai_gateway=1","evidence_registry_url":"https://eventum-premo.com/ai-proof","language":"en","title":"YANDEX YAZEKA LAUNCH | Eventum Premo","language_alternates":{"ar":"https://eventum-premo.com/ar/projects/yandex-yazeka-launch","zh-hans":"https://eventum-premo.com/zh-hans/projects/yandex-yazeka-launch","en":"https://eventum-premo.com/projects/yandex-yazeka-launch","x-default":"https://eventum-premo.com/projects/yandex-yazeka-launch"},"headings":[{"level":1,"text":"YANDEX YAZEKA LAUNCH"},{"level":2,"text":"YANDEX YAZEKA LAUNCH"},{"level":2,"text":"About the project"},{"level":2,"text":"Challenge"},{"level":2,"text":"Creative idea"},{"level":2,"text":"What we did"},{"level":2,"text":"Result"},{"level":2,"text":"Planning a project?"},{"level":2,"text":"Other projects"}],"content_text":"YANDEX YAZEKA LAUNCH\nYazeka Neuro-launch in Istanbul took place in the historic Binbirdirek Cistern, where ancient architecture met modern technology. Light scenography, neural interfaces and a dramatic venue turned the launch into a bridge between past and future.\nYANDEX YAZEKA LAUNCH\nAbout the project\nYazeka Neuro-launch in Istanbul took place in the historic Binbirdirek Cistern, where ancient architecture met modern technology. Light scenography, neural interfaces and a dramatic venue turned the launch into a bridge between past and future.\nChallenge\nNeuro-launch in Istanbul was the event of the year! We decided to create a unique event that erased the line between the past and the future, combining historical heritage with modern technology. The event took place in the Binbirdirek Cistern, an ancient underground reservoir in Constantinople. The laser show and neuro-installations perfectly emphasized the uniqueness of this location. The magic of ancient columns and futuristic technologies made our show unique. Neuro-installations and laser lighting created a truly magical atmosphere, emphasizing the grandiosity of the moment. The guests were delighted with creative activities, and the highlight of the evening was the performance of TriOnStage. The virtuoso playing of violin, cello and saxophone against the backdrop of historic columns harmoniously rounded off the event.\n‍\nCreative idea\nEventum Premo shaped the event around a clear guest journey, brand atmosphere and visual moments that made the experience easy to remember and share.\nWhat we did\nEvent concept, production planning, guest journey, visual experience, supplier coordination and on-site delivery.\nResult\nThe project shows how Eventum Premo turns a business task into a clear guest journey, strong production and memorable live communication.\n28\nPlanning a project?\nSend us your brief. We usually reply within one business day.\nDiscuss your project\nOther projects\nCorporate Party / Media / Culture\nVEKA Windows Big City energy\nCorporate Party / Energy / Industrial\nEvraz Run","content_sha256":"ae00fa10e0f241cc49535415ccc916f79abb0df6966900ad895b871d9b04fcbf","links":[{"url":"https://eventum-premo.com/sites/default/files/project-images/asset-2677.webp","label":""},{"url":"https://eventum-premo.com/sites/default/files/project-images/asset-2678.webp","label":""},{"url":"https://eventum-premo.com/sites/default/files/project-images/asset-2679.webp","label":""},{"url":"https://eventum-premo.com/sites/default/files/project-images/asset-2680.webp","label":""},{"url":"https://eventum-premo.com/sites/default/files/project-images/asset-2681.webp","label":""},{"url":"https://eventum-premo.com/sites/default/files/project-images/asset-2682.webp","label":""},{"url":"https://eventum-premo.com/sites/default/files/project-images/asset-2683.webp","label":""},{"url":"https://eventum-premo.com/sites/default/files/projects/ru-gallery-import/yandex-yazeka-launch/01.jpg","label":""},{"url":"https://eventum-premo.com/sites/default/files/projects/ru-gallery-import/yandex-yazeka-launch/02.jpg","label":""},{"url":"https://eventum-premo.com/sites/default/files/projects/ru-gallery-import/yandex-yazeka-launch/03.jpg","label":""},{"url":"https://eventum-premo.com/sites/default/files/projects/ru-gallery-import/yandex-yazeka-launch/04.jpg","label":""},{"url":"https://eventum-premo.com/sites/default/files/projects/ru-gallery-import/yandex-yazeka-launch/05.jpg","label":""},{"url":"https://eventum-premo.com/sites/default/files/projects/ru-gallery-import/yandex-yazeka-launch/06.jpg","label":""},{"url":"https://eventum-premo.com/sites/default/files/projects/ru-gallery-import/yandex-yazeka-launch/07.jpg","label":""},{"url":"https://eventum-premo.com/sites/default/files/projects/ru-gallery-import/yandex-yazeka-launch/08.jpg","label":""},{"url":"https://eventum-premo.com/sites/default/files/projects/ru-gallery-import/yandex-yazeka-launch/09.jpg","label":""},{"url":"https://eventum-premo.com/sites/default/files/projects/ru-gallery-import/yandex-yazeka-launch/10.jpg","label":""},{"url":"https://eventum-premo.com/sites/default/files/projects/ru-gallery-import/yandex-yazeka-launch/11.jpg","label":""},{"url":"https://eventum-premo.com/sites/default/files/projects/ru-gallery-import/yandex-yazeka-launch/12.jpg","label":""},{"url":"https://eventum-premo.com/sites/default/files/projects/ru-gallery-import/yandex-yazeka-launch/13.jpg","label":""},{"url":"https://eventum-premo.com/sites/default/files/projects/ru-gallery-import/yandex-yazeka-launch/14.jpg","label":""},{"url":"https://eventum-premo.com/sites/default/files/projects/ru-gallery-import/yandex-yazeka-launch/15.jpg","label":""},{"url":"https://eventum-premo.com/sites/default/files/projects/ru-gallery-import/yandex-yazeka-launch/16.jpg","label":""},{"url":"https://eventum-premo.com/sites/default/files/projects/ru-gallery-import/yandex-yazeka-launch/17.jpg","label":""},{"url":"https://eventum-premo.com/sites/default/files/projects/ru-gallery-import/yandex-yazeka-launch/18.jpg","label":""},{"url":"https://eventum-premo.com/sites/default/files/projects/ru-gallery-import/yandex-yazeka-launch/19.jpg","label":""},{"url":"https://eventum-premo.com/sites/default/files/projects/ru-gallery-import/yandex-yazeka-launch/20.jpg","label":""},{"url":"https://eventum-premo.com/sites/default/files/projects/ru-gallery-import/yandex-yazeka-launch/21.jpg","label":""},{"url":"https://eventum-premo.com/contacts#brief-form","label":"Discuss your project"},{"url":"https://eventum-premo.com/projects/big-city-energy-veka-windows","label":"Corporate Party / Media / Culture VEKA Windows Big City energy"},{"url":"https://eventum-premo.com/projects/evraz-run","label":"Corporate Party / Energy / Industrial Evraz Run"}],"structured_data":[{"@context":"https://schema.org","@type":"Organization","@id":"https://eventum-premo.com/#organization","name":"Eventum Premo MENA","legalName":"EVENTUM PREMO AND KUTEZH FOR EVENTS MANAGING CO. 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