{"gateway_version":"1.0","source_url":"https://eventum-premo.com/projects/xiaomi-11t-launch","data_url":"https://eventum-premo.com/projects/xiaomi-11t-launch?ai_gateway=1","evidence_registry_url":"https://eventum-premo.com/ai-proof","language":"en","title":"Xiaomi 11T Launch | Eventum Premo","language_alternates":{"ar":"https://eventum-premo.com/ar/projects/xiaomi-11t-launch","zh-hans":"https://eventum-premo.com/zh-hans/projects/xiaomi-11t-launch","en":"https://eventum-premo.com/projects/xiaomi-11t-launch","x-default":"https://eventum-premo.com/projects/xiaomi-11t-launch"},"headings":[{"level":1,"text":"Xiaomi 11T Launch"},{"level":2,"text":"Xiaomi 11T Launch"},{"level":2,"text":"About the project"},{"level":2,"text":"Challenge"},{"level":2,"text":"Creative idea"},{"level":2,"text":"What we did"},{"level":2,"text":"Result"},{"level":2,"text":"Planning a project?"},{"level":2,"text":"Other projects"}],"content_text":"Xiaomi 11T Launch\nTo launch the new 11T series, we shot a cinematic short film featuring top actors and influencers, seamlessly integrating the product into the storyline. Set against stunning Russian landscapes, it was not just a product reveal but a story about discovering new emotions through the lens of Xiaomi.\nXiaomi 11T Launch\nAbout the project\nTo launch the new 11T series, we shot a cinematic short film featuring top actors and influencers, seamlessly integrating the product into the storyline. Set against stunning Russian landscapes, it was not just a product reveal but a story about discovering new emotions through the lens of Xiaomi.\nChallenge\nThe challenge was to launch a new smartphone series through an emotional story-led format rather than a conventional product presentation.\nCreative idea\nA cinematic journey where the Xiaomi 11T becomes part of the characters discovery of new emotions.\nWhat we did\nCreative concept, casting, location production, filming and product integration.\nResult\nThe 11T series was introduced through a memorable short film rooted in Russian landscapes and visual storytelling.\n5\nPlanning a project?\nSend us your brief. We usually reply within one business day.\nDiscuss your project\nOther projects\nBrand launch / Conference / Beauty\nConference in Abu Dhabi\nCorporate Party / Automotive / Finance / Banks\nToyota Bank partners travel to Switzerland","content_sha256":"21575bf89ced481ef38e9026be150a200a5c0fd4d9626b0cb9b21294d000446c","links":[{"url":"https://eventum-premo.com/sites/default/files/project-images/asset-2869.jpeg","label":""},{"url":"https://eventum-premo.com/sites/default/files/project-images/asset-2870.jpeg","label":""},{"url":"https://eventum-premo.com/sites/default/files/project-images/asset-2871.jpeg","label":""},{"url":"https://eventum-premo.com/sites/default/files/project-images/asset-2872.jpeg","label":""},{"url":"https://eventum-premo.com/sites/default/files/project-images/asset-2873.jpeg","label":""},{"url":"https://eventum-premo.com/contacts#brief-form","label":"Discuss your project"},{"url":"https://eventum-premo.com/projects/conference-abu-dhabi","label":"Brand launch / Conference / Beauty Conference in Abu Dhabi"},{"url":"https://eventum-premo.com/projects/toyota-bank-partners-travel-switzerland","label":"Corporate Party / Automotive / Finance / Banks Toyota Bank partners travel to Switzerland"}],"structured_data":[{"@context":"https://schema.org","@type":"Organization","@id":"https://eventum-premo.com/#organization","name":"Eventum Premo","url":"https://eventum-premo.com/","logo":"https://eventum-premo.com/themes/custom/premo_classic/assets/logo.svg","description":"Eventum Premo is a Dubai Experiential and Events Agency / وكالة دبي للتجربة والفعاليات working across brand launches, corporate events, conferences, gala dinners, venue sourcing, creative direction and event production.","foundingDate":"2003","email":"go@eventum-premo.com","telephone":"+971507624766","contactPoint":{"@type":"ContactPoint","contactType":"sales","telephone":"+971507624766","email":"go@eventum-premo.com","areaServed":["AE","MENA"]},"areaServed":["Dubai","United Arab Emirates","MENA","Global"],"sameAs":["https://vimeo.com/eventumpremo","https://www.youtube.com/user/eventumpremo","https://www.linkedin.com/company/3352237/","https://behance.net/eventumpremo","https://www.instagram.com/eventumpremo_mena/","https://www.pinterest.com/eventumpremo/"]},[{"@context":"https://schema.org","@type":"CreativeWork","@id":"https://eventum-premo.com/projects/xiaomi-11t-launch#primary","name":"Xiaomi 11T Launch","url":"https://eventum-premo.com/projects/xiaomi-11t-launch","description":"Xiaomi 11T Launch is an Eventum Premo project archive with the available brief, creative idea, production scope, result and visual materials.","inLanguage":"en","publisher":{"@type":"Organization","@id":"https://eventum-premo.com/#organization","name":"Eventum Premo","url":"https://eventum-premo.com/"}},{"@context":"https://schema.org","@type":"BreadcrumbList","@id":"https://eventum-premo.com/projects/xiaomi-11t-launch#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Eventum Premo","item":"https://eventum-premo.com/"},{"@type":"ListItem","position":2,"name":"Xiaomi 11T Launch","item":"https://eventum-premo.com/projects/xiaomi-11t-launch"}]},{"@context":"https://schema.org","@type":"WebSite","@id":"https://eventum-premo.com/#website","url":"https://eventum-premo.com/","name":"Eventum Premo","publisher":{"@id":"https://eventum-premo.com/#organization"},"inLanguage":["en","ar","zh-Hans"]}]],"provenance":{"type":"first_party_published_content","independently_verified":false,"source_url":"https://eventum-premo.com/projects/xiaomi-11t-launch"}}