Project Description

Last weekend in Arkhangelskoe was held the largest in Russia open-air festival "The Jazz Manor". Official partner of open-air Moscow bank of Sberbank of Russia built an interactive entertainment city on the territory of the museum-estate for guests.
Such jazz, funk, and world music stars as Nino Katamadze, Avishai Cohen, Boris Grebenshchikov, Igor Butman performed at the stages of "Jazz Manor", and the conceptual city "SBERBANK PRIME CITY" occupied the central place of the non-musical program.
"Both the location and the name of the city are not chosen by chance and are directly related to the new format of servicing of the SBERBANK Premier. Jazz appeared as a result of the synthesis of cultures and became music for true connoisseurs, like SBERBANK Premier, which combined the best banking products and services for the convenience of premium audiences, "explained Maxim Baromensky, Deputy Chairman of the Moscow Bank of Sberbank of Russia.
In order to get to the city, the visitors passed an operative check-in and received a special passport that granted privileges when visiting recreational areas. The new citizens fully immersed in the atmosphere of "SBERBANK Premier CITY" and could feel its basic values.
Teamwork and performance were embodied in the gaming area, where visitors took part in a variety of gaming activities: virtual competitions on the X-Box and intellectual confrontations in classic and modern board games. Respect for traditions was felt in the library, where guests devoted their time to classical literature. And to a healthy lifestyle, the townspeople were involved, playing ball, frisbee, badminton, riding on Segways and scooters, and also running a surfboard on a special simulator.
Fans of a relaxing holiday could visit the cinema "SBERBANK Premier CITY" or admire the views of the museum-estate and performances of artists on the observation deck, enjoying the cool green drinks from the Green Bar. In a specially equipped photo book, located on the territory of "Arkhangelsk", visitors of the festival had the opportunity to make funny photos for memory.
For the comfortable stay of guests in "SBERBANK Premier City", his caring residents provided an ATM and a terminal in the city and provided an opportunity to consult with experienced employees of the bank on all issues of interest in the Mobile Office.
Getting to the territory of CITY, it was impossible not to feel the openness and hospitality of its residents, offering to look into a lot of urban areas. Cheerful townspeople tried to give every guest special attention and immerse him in an exceptional atmosphere of fascinating pastime and increased comfort.
Interactive city of the Sberbank has become one of the central places of the anniversary festival. The combination of the opportunity to visit the CITY entertainment grounds and get professional advice on the services of the new service has made it possible to attract thousands of visitors to the city. It should be noted that such partners as Microsoft, LG, Dismart, Kiteworld, Indo Board, Prime Star Restaurant Group, Volkswagen Commercial vehicles, Megafon, Mosigra and "Sphere of Ecology" assisted the bank in creating the city's infrastructure.
SBERBANK Premier is a premium banking service that provides comfortable and profitable service conditions for clients such as middle and senior managers, owners of their own businesses. At the disposal of clients, SBERBANK Premier has more than 250 service areas in Moscow and more than 1500 throughout Russia.
The format of the service assumes:
Individual priority service without queues, in separate office areas to save time;
The specially allocated telephone line of SBERBANK Premier in the call center of the bank;
Professional advice from a personal manager for any banking products, as well as advice on choosing the best financial solutions, providing a high level of service, confidentiality in conducting business negotiations;
Special banking products that allow you to emphasize the status and get additional income from your savings;
Free personal financial planning is the proposal of a comprehensive product solution, aimed at achieving the client's personal financial goals.
As a basis of the SBERBANK Premier service are laid: attention to clients, professionalism, long-term experience and creation of the most profitable product offer. Today, it includes deposits and savings certificates, and cumulative investment life insurance, complex products, mutual funds and unallocated metal accounts, credit cards preferred.
For more information, please visit www.sberbank.ru in the section "SBERBANK Premier"..

Client Сбербанк

Location Moscow

Tags Event